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Content Marketing

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Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and engage a target audience.

The goal of content marketing is to drive profitable customer action, such as acquiring new customers, retaining existing ones, or increasing brand loyalty.

At Global Desart, we understand the power of compelling content in driving engagement, building brand loyalty, and generating leads.

Our content marketing services are designed to help businesses create and distribute valuable content that resonates with their target audience and drives measurable results.

Our

Content Marketing

Services

  •  Content Strategy Development

  •  Content Creation and Publishing

  •  Social Media Content Management

  •  Email Marketing Content

  •  SEO Content Optimization

  • Content Performance Tracking and Analysis

Key aspects of

content marketing

  • Audience-Centric: Content marketing revolves around understanding your target audience's needs, interests, pain points, and preferences.

  • Value-Oriented Content: Content marketing emphasizes creating content that educates, entertains, inspires, or solves problems for your audience.

  • Consistency: Consistency in publishing content is crucial for building trust and credibility with your audience.

  • Multi-Channel Distribution: Content marketing involves distributing your content across multiple channels, such as your website, social media platforms, email newsletters, industry publications, and guest blogging.

  • SEO and Keywords: Content marketing often incorporates search engine optimization (SEO) techniques to improve visibility in search engine results.
  • Engagement and Interaction: Successful content marketing encourages audience engagement through comments, shares, likes, and other interactions. 
  • Measurable Results: Content marketing is measurable, allowing you to track key performance indicators (KPIs) such as website traffic, conversion rates, social media engagement, email open rates, and content performance metrics. 

Why Choose

Content Marketing

With Us

Strategic Content Planning

We start by understanding your business goals, target audience, and industry landscape to develop a tailored content strategy that aligns with your objectives.

Content Creation

Our team of experienced writers and creatives crafts high quality content, including blog posts, articles, info graphics, videos, and eBooks, designed to educate, inspire, and engage your audience.

Multi-channel Distribution

We leverage various channels, including social media, email marketing, and SEO, to distribute your content effectively and reach your target audience wherever they are online.

SEO Optimization

Our content is optimized for search engines, incorporating relevant keywords, meta tags, and structured data to improve visibility and organic traffic to your website.

Engagement and Interaction

We encourage audience interaction and engagement through compelling storytelling, interactive content formats, and calls-to-action (CTAs) that drive conversions

Measurement and Analytics

We provide detailed analytics and performance reports, tracking key metrics such as engagement rates, traffic sources, and conversion metrics to measure the success of your content marketing efforts.

Get a

free

Consultation

Let's create impactful campaigns that drive results and grow your business.

Overall, content marketing is about delivering relevant and valuable content consistently to attract and retain a clearly defined audience.

It's a long-term strategy that focuses on building relationships, establishing authority, and driving profitable customer actions.

What We Do

Welcome to your one-stop destination for all your Digital Marketing, web design, SEO(Search Engine Optimization) and graphic design,Mobile App Development needs In Kenya.

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